Richard Lerz is a proven leader with nearly 15 years of progressively successful entrepreneurial experience. In 1994, Lerz founded the Microsoft Interoperability Labs,leading the first joint technical marketing efforts between Microsoft, Intel, Cisco, Bay Networks and other key technology companies. The same year, he co-authored the Internet and Networking Guide, in Microsoft’s Windows NT Server Resource Kit, a #1 best seller. In 1996, Lerz founded Dataform Corporation, one of Seattle's first internet service providers, later becoming an enterprise infrastructure management firm, representing such clients as Microsoft,Electronic Arts and Bristol-Meyers Squibb. In 2002, Lerz founded CentralPoint Corporation,inventor of the secure internet file system, still used today by universities, research companies and government sectors for collaboration of sensitive information. In 2006, Lerz founded Pixsy Corporation, a leading image and video index syndication platform, powering such sites as Lycos, Sonic Solutions (NASDAQ:SNIC), Pearson (NASDAQ:PSO) and Rediff (NASAQ:REDF). Pixsy was named Time Magazine's Top 50 Companies, and AlwaysOn Top 100, 2006 through 2008.

Rob Wrubel is the CEO & President of Aptimus, Inc a publicly traded (Nasdaq: APTM) next-generation Internet advertising network. Wrubel has been CEO of the company for three months and has been president for a year. Before that Wrubel was co-founder and co-CEO of Whole Body / Yoga Works based in Santa Monica, CA. Yoga Works is the largest operator of Yoga and alternative fitness studios in the county with locations in Los Angeles, Orange County, and New York City. Rob was an Entrepreneur-in-residence at Highland Capital Partners in 2001 and 2002 where he developed new business concepts for funding. From 1998 to 2001, Rob was the founding CEO of Ask Jeeves, one of the leading Internet brands and search advertising success stories. Wruble grew the company from a 15-employee start-up in 1998 to a public-market software and services company with over $100 million in sales. Ask Jeeves was sold in 2005 for $1.95 billion to Barry Diller’s IAC. Before Ask Jeeves, Rob was one of the founding team members of Knowledge Adventures, Inc, the country’s largest educational software company. From 1993 to 1998, Rob was VP of Product Development and Chief Operating Officer of Knowledge Adventure, Inc., growing it from $10M in sales to over $200 million in sales. Knowledge Adventure was eventually sold Cendant Corporation and then to Vivendi Entertainment.

The 2000 Winner of the San Jose Business Journal Entrepreneur of the Year award, Royal Farros co-founded and was CEO of MessageCast, Inc., sold to Microsoft (NASD:MSFT) in 2005, founded and was CEO of iPrint.com (taken public in 2000 and merged with 12th largest promotional products company in U.S. in 2001), was an Officer and General Manager at Deluxe Corporation (NYSE:DLX), and was Chairman and EVP of T/Maker Company (sold to Deluxe Corporation in 1994). Royal hold multiple patents, has appeared numerous times on CNBC, and received his B.S. (1981) and M.S. (1983) in Industrial Engineering from Stanford University.